Half of people in the north of England report that reducing their fitness activity this winter will affect their mental health, figures have revealed.
Better, the UK’s leading supplier of sports and leisure facilities, recently carried out research to find out which households are cutting back on spending this Christmas due to the cost of living.
Better spoke to more than 500 UK households to reveal how they will be cutting back on family fitness and leisure activities over the winter and Christmas holidays due to the cost of living crisis.
Half of Northerners believe that reducing physical or health and fitness activity this winter will have a negative impact on their mental health, social interactions, physical fitness and quality of life.
One-third will spend less on family and kids activities this year compared to last year, while 51% know family and friends are reducing exercise and fitness activities.
As a result, 58% of people are looking or plan to find free and cheap activities to help their family stay active and entertained while saving money.
While 31% said they were cutting gym, sports club or leisure center memberships, others were also cutting back because of the cost of living.
Martin Horne, Better’s Allerdale Partnership Manager, said: “The findings suggest that a large proportion of people in Cumbria, as well as those in other parts of the country, are reducing their home fitness activities due to the cost of living.
“We are working hard to ensure that everyone can use our facilities, regardless of their circumstances, and will continue to provide families with enjoyable activity options, while ensuring that as many people in the area as possible know about low-cost and free activities for them.
She added: “Staying healthy and active, especially in winter, is critical to everyone’s physical and mental health, especially families who may be struggling in the current climate.”